Magento is an open-source E-commerce software created by Varien Inc., which is helpful for online business. It has a flexible modular architecture and is scalable with many control options that are helpful for users. Magento uses an E-commerce platform that offers organizations the ultimate E-commerce solutions and an extensive support network.
Magento provides both the Community Edition version and Enterprise Edition Version. While Community Edition version for free and Enterprise Edition Version as a paid one for constructing an online store. There are several Magento extensions and modules that will guide the Magento Users to save their valuable time.
- Cost: Magento is an Open Source Platform that is a public domain and free to use, but you have to pay for your hosting.
- It is flexible
Magento is an open-source platform. In other words, we could modify the source code as per our requirements and desire, which allows us to customize templates and achieve the desired functionality.
Furthermore, Magento also allows third-party integration for various purposes like importing products and much more. This flexibility is the most significant plus point of Magento as it makes it easier to look and analyze the performance of websites and also to get a piece of real-time information.
- It has a large community of users
There is a large community of Magento users because it is one of the most used e-commerce platforms globally. This has helped to ensure quick support. Besides, the large community has been inspired to develop many extensions and plugins. As a result, if you have any problems, you will likely get more support because there are countless resources to solve problems.
- It’s scalable
When we start a small business, we do so, intending to expand later in the future. As the business grows, our e-commerce platform must handle the increased amount of products and sales. Some of the e-commerce platforms might not be able to drive this growth and may hinder the company’s progress, but Magento can handle it with ease, from a handful of products to thousands of them.
Magento can approximately support up to five hundred thousand products and thousands of transactions in an hour. It is a notable advantage because you can customize Magento without any constraints.
- It has many features that other platforms lack
Magento has a wide range of features which allows us to manage multiple stores and support multiple locations, multiple language, multiple pricing, and multiple currencies. Compare Magento vs. Shopify, vs. Woocommerce, vs. Volusion, or any other e-commerce platform, and it stands out with its abundance of features.
For instance, with the help of Magento, you can vary your price of the specific product depending upon the group of customers. You can have a different price for your staff as well as a different price for VIPs. Moreover, the community version of Magento allows you to enjoy many features, which other e-commerce platforms lack. Therefore, it is one of the biggest pros of choosing Magento over other e-commerce platforms.
- Difficult to get grips: It is an astounding platform for non-technical persons. So, it toughs to get hold of Magento, and Users should have excellent coding knowledge.
- Bad product support
The product support for Magento is quite expensive because developers and consultants charge handsomely for Magento compared to WordPress. Besides, Magento forum support is not what you’d expect it to be. The official support forum of Magento is overrun with spam because of the lack of organized monitoring. This is one of the downsides of choosing Magento.
Imagine having a problem of your own regarding Magento and not finding any helpful solutions or, worst, falling prey to the scams. This could be devastating.
- Need major time investment: The platform necessitates an important and major time investment to catch your store up and run it.
- Hosting and App Costs: Though it is free to use, hosting and app costs are somewhat high.
- It’s expensive
Magento is available in many versions. The community version of Magento is free, while the enterprise version of Magento costs you more than fifteen thousand dollars approximately. Furthermore, the Premium Enterprise version of Magento, targeted for large businesses, costs you more than fifty thousand dollars approximately for a year.
Add a third-party fee if you can’t install the extension yourself. This would be an exorbitant venture. Hence, the cost it commands is the biggest drawback of otherwise one of the most popular e-commerce platforms.
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