Dubai, UAE, 23rd December – Medialinks, a UAE-born Digital agency, is pleased to announce the release of its latest report, which examines the key trends influencing the growth of ecommerce in the Middle East and North Africa region (MENA) in 2023.
The report, entitled “The Future of Ecommerce in the Middle East and North Africa: Examining the Key Drivers of Growth,” provides a comprehensive analysis of the current state of the ecommerce market in MENA and identifies key trends shaping its future growth.
Stay ahead of the curve with Medialinks’ latest report on the key trends shaping the growth of e-commerce in the MENA region in 2023. Gain valuable insights into the factors influencing the growth of ecommerce, including market trends, consumer behavior, and technology advancements. Make informed decisions for your online business strategy with Medialinks‘ expert analysis of the ecommerce landscape in the MENA region.
The ecommerce market in MENA is expected to see significant growth over the next few years, with an estimated compound annual growth rate of 15% between 2021 and 2023. This growth is being driven by a number of key factors, including:
- Increasing Internet penetration and mobile phone adoption: The number of Internet users in MENA is expected to reach over 200 million by 2023, with most of these users accessing the Internet via their mobile phones. This increase in internet and mobile phone adoption makes it easier for consumers in the region to shop online.
- Growing use of digital payment methods: The use of digital payment methods, such as mobile wallets and online banking, is also on the rise in MENA. This trend is making it easier for consumers to make online purchases and is driving the growth of ecommerce in the region.
- Increasing demand for online shopping: Consumers in MENA are increasingly turning to online shopping as a convenient and safe way to purchase goods and services. This trend is being fueled by the COVID-19 pandemic, which has led to a shift towards online shopping to avoid crowded physical retail spaces.