Update to seller feedback experience: Introducing star-only ratings

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Latest update from Amazon as of Jul 30, 2025.

Hello,

On August 4, 2025, we’ll launch a simplified seller feedback submission experience, so customers can give a star-only rating with optional written feedback. This simplified review experience can help you receive more seller ratings faster.

Honest and authentic star ratings are an important way for customers to know how past order experiences were perceived by other customers. To make it easier for customers to submit ratings, we’re making written feedback optional, which will help increase rating submissions and give customers more information to confidently make purchase decisions.

When customers submit seller feedback with or without text, we automatically look for signs of abuse and evaluate them against our community guidelines. When there is no text, the feedback appeal feature in Feedback Manager will be disabled for all star-only rating reviews. If you believe the star-only rating violates our community guidelines, you can request additional review through Report a violation.

To learn more, go to Monitor Feedback and Performance.

The Amazon Services team

Sameer Hassan

Sameer Hassan is a digital strategist and entrepreneur with expertise in AI-driven automation, SEO, and brand transformation. He has worked with startups and SMEs to scale their online presence through innovative marketing solutions and authentic storytelling.

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